Case good suppliers push hard into new product, new categories

 Bobby Dalheim//Senior Editor of Case Goods and Global Sourcing//October 25, 2023

HIGH POINT — It was a big fall market for case goods suppliers, many of which expanded into new categories and others that introduced the largest number of new items ever. Quite a few suppliers entered new categories as interest turns toward becoming a whole home supplier.
Magnussen Home made its big upholstery debut, as did domestic manufacturer Copeland Furniture. Entertainment and office furniture specialist Martin Furniture got into dining, while Vaughan-Bassett made its return to the same category after a three-year absence.
Other companies, such as Bernards, AICO, Sherrill and Universal, unveiled some of their biggest product introductions ever.
...
View full article here.
Back to blog